The Institute for Communication and Information Research (ICIR) at the University of Alabama supports faculty in UA’s College of Communication and Information Sciences (CCIS) as they design and conduct projects responsive to the needs of research funding agencies, media and information companies, and community-based partners. The ICIR is the nexus through which CCIS faculty and students pursue interdisciplinary research projects with partners across the UA campus, across The University of Alabama System, and indeed across the nation and around the world. The ICIR houses a wide range of equipment and facilities specifically designed to support media and information research, including an online research laboratory, a content analysis laboratory, an audience response theater, focus group facilities, and physiological data collection capacities.